How to implement Cultural Intelligence: steps to use new chances in Asia

The roadmap in short:

  1. Acquire new knowledge: decipher the cultural codes
  2. Make use of this new, culture specific knowledge when purchasing, selling and manufacturing. Use it in Human Resources Management and in Research & Development: achieve and practise intercultural competence
  3. Take advantage of the new opportunities: create a team building process with the help of culturally appropriate means. Develop new products which meet the needs of your customers with different cultural backgrounds: create value from cultural diversity

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